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Brainstorm

We have many years of experience in the hospitality industry and numerous collaborations. We would like to highlight the credits for Valamar’s (Croatian hospitality leader with over 60 properties) central data warehouse, which allows organisation departments to have all the data from all systems as soon as they are created, which saves them a lot of time and money when integrating new systems or performing daily tasks.

Target: Hospitality

Fields of Interest: Improve Booking and Revenue Management, Improve communication and digital marketing with customers, Improve Customer Experience, Obtain and maintain quality of service parameters/improve automate operations

Provided Technologies: Artificial Intelligence, Automation, Data Analysis, Internet of Things, Other

Company Website: https://www.brainstorm.hr/

Name of Responsible Person: Marko Šimić

E-Mail: marko.simic@brainstorm.hr

Address: Croatia

Country: Croatia

Problem Description

We drastically reduce complexity and cost of new digital system integrations (or replacing old ones), and enable hotels (and vendors) to easily try new software and use data as they need it for new technologies such as AI or hyper personalization that improve upsell and guest experience. We also empower hotel staff with our software and help management with insights into unified data from all departments.

Solution Description

Guests require personalized stays which require more and more data processing and system integrations. Any proper usage of machine learning require data, and we provide data from all hotel systems into one place. We also have guest recommendation platform "Aimy" based on AI. It understands the needs of guests and use almost all channels to communicate personalized offer in optimal time.

Maturity: 5

Impact: 5

The Tourism4.0 project provides capacity building, technology transfer, support and assistance programme for tourism SMEs to help them adopt and leverage emerging digital technologies to improve their productivity, sustainability and business performance.

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