- Smart, innovative and sustainable tourism
Unlock the opportunities of technology driven travel trends
The Tourism4.0 project provides capacity building, technology transfer, support and assistance programme for tourism SMEs to help them adopt and leverage emerging digital technologies to improve their productivity, sustainability and business performance.
Stay relevant in fast-changing environment
Join us in building sustainable, productive, resilient and personalized tourism
Despite the specificities of each tourism sub-sector, sustainability, personalization, efficiency and productivity and safety are emerging as key drivers reshaping the future of the industry, in particular in the travel and hospitality sectors.
News and Events
Webinars & workshops
View Our Webinars and Take Your Skills to the Next Level
Webinars topics will be technology and solutions towards productivity and efficiency, digital sustainability and low carbon solutions, and resilience: safety and compliance-guidance solutions. In addition to the webinar, beneficiaries can watch twenty-minute learning sessions about challenges and opportunities of the tourism industry’s digital transformation.
Tourism 4.0 objectives
Generating sustainability through the development of digital business models
- Establish a collaborative framework for peer-learning, knowledge and tourism SMEs’ practices exchange, digitalization transformation & long-term collaboration
- Design, implement and execute a capacity building mechanism to boost the uptake of digitalization and innovation by tourism SMEs
- Provide financial support assistance to third-party beneficiaries in the hospitality sector, in particular hotels, small accommodation, travel operators and tourism operators
You can contribute
We are designing a new supporting innovation scheme and exploring new approaches to transnational cooperation and capacity building, with the overall aim of fostering the adoption of smart digital solutions.